WeTravel, the leading end-to-end software for over 8,000 global multi-day group travel operators, has announced its evolution beyond a booking and payments platform into the first fully integrated solution for managing multi-day, group travel businesses. The expansion consolidates tools that previously required multiple systems, offering operators a seamless way to manage lead generation, interactive AI-powered itineraries, and international transactions—all within a single platform.
Addressing a Long-Standing Industry Gap
The multi-day group travel industry, valued at over $270 billion, has historically lacked comprehensive technology solutions, forcing operators to rely on fragmented tools for bookings, payments, trip management, and customer engagement. In an increasingly competitive landscape, businesses often lose time and revenue due to inefficient processes.
“For too long, multi-day operators have been forced to stitch together tech that wasn’t built for them,” said Ted Clements, CEO of WeTravel. “Whether you’re a trekking operator in Africa or running domestic and international trips for student groups from the U.S., travel success depends on impressing clients from the first website visit to the final group dinner. With this expansion, WeTravel allows businesses to create itineraries, manage bookings, collect payments, and pay suppliers—all in one place—so they can focus on delivering exceptional experiences.”
A Legacy of Innovation and Growth
Founded in 2016, WeTravel initially launched as a booking platform but soon identified a crucial gap in the industry: the need for integrated payment solutions. In 2021, as travel rebounded post-pandemic, the company introduced new financial tools, including in-platform fund transfers and global payment processing in multiple currencies with deposit and payment plan structures. These innovations fueled rapid expansion into Latin America, Europe, and Africa, resulting in a threefold increase in clients and bookings within a year.
Now, in 2025, WeTravel has evolved into a fully integrated travel management platform, empowering businesses to streamline operations and increase revenue. The enhanced platform offers:
Boosting Direct Bookings and Revenue
- Custom, Premium Itineraries: Interactive, AI-powered itineraries increase traveler confidence and drive conversions.
- Flexible Payment Options: Expanded fee-free local payment methods in multiple currencies help businesses save on fees and grow revenue.
“We have seen a 50% increase in sales. People respond to us with way more enthusiasm, and they book right away. One client said, ‘I got so excited that I didn’t even realize how fast I booked’,” said Matteo Troiani, Founder of Be In Italy and a WeTravel client.
Automating Operations and Trip Management
- Pre-Departure Automation: Automated reminders ensure travelers submit required details, such as passport information, dietary preferences, or waivers.
- Upgraded Participant Management: A centralized system eliminates the need for scattered spreadsheets, making it easier to manage traveler data and share information with on-the-ground operators.
Revolutionising Payment and Payout Processes
- Multi-Currency Payment Processing: Built-in local currency options enhance accessibility and reduce transaction fees.
- Supplier Payments with Virtual Cards: U.S.-based entities can now pay suppliers instantly using WeTravel virtual cards, which can be added to Apple Wallet for on-the-ground transactions.
- Instant Supplier Connection and Payments: A centralized platform enables seamless, free, and instant payments between registered WeTravel users.
“This is more than a technology update; it’s a shift in how multi-day operators run their businesses,” added Clements. “With WeTravel, operators no longer have to rely on outdated systems or multiple software solutions. They now have total control over their bookings, cash flow, and customer relationships—all in one place. Managing a multi-day tour business is complex, but with WeTravel, your software can help share the load.”
