Helloworld Travel, Viva Holidays and Tourism Western Australia have joined forces for a major initiative showcasing an extensive range of itineraries, exclusive offers and standout travel experiences across WA.
The collaboration builds on a long-standing and successful partnership, continuing a shared commitment to driving demand for Western Australia and supporting agents with compelling, market-ready packages.
A broad and diverse collection of travel experiences will be on display, highlighting both much-loved WA destinations and new itineraries for Helloworld Travel and Viva Holidays.
The program will also feature exclusive experiences designed to appeal to a wide market.
The range has been carefully curated to showcase the very best of Western Australia including new product such as ‘Explore the Abrolhos Islands’, including a five-night cruise along the Coral Coast, ‘Broome & Cygnet Bay Adventure’, ‘Complete Perth & Beyond’, all Viva Holidays exclusives, and new product in ‘Kimberley Wilderness Retreat’, including five nights at Berkeley River Lodge.
Ultimate Journeys by Viva Holidays ‘Margaret River Gourmet Getaway’ will also be showcased in marketing activity including a television commercial.
“Our partnership with Tourism Western Australia is one of the strongest and most enduring in our network,” said Cinzia Burnes, Chief Operating Officer and Executive Director at Helloworld Travel.
“These co-operative campaigns consistently perform well, because WA is a destination our agents know, love and sell with confidence.
“This latest program delivers one of our most extensive WA collections to date, with new product, strong exclusives and real depth across the state, giving agents even more tools to inspire their clients.”
Further details and assets are available to Helloworld network members here, or via the VIVA Holidays portal here.
