The latest development reaffirms the brand’s ongoing commitment to building strong, collaborative partnerships across the global travel trade.
As part of this initiative, travel advisors will receive complimentary access to a robust suite of digital marketing tools, enhancing their ability to promote and sell Explora Journeys.
“Our travel partners are at the heart of our growth strategy,” said Anna Nash, President of Explora Journeys.
“By investing in easy-to-use tools that reflect the same care and precision as our ocean journeys, we are enabling our partners to thrive in today’s luxury travel landscape and capitalise on the potential it presents.”
In strategic collaboration with Rallio, an award-winning social media management platform, Explora now offers advisors seamless access to brand-approved content that can be effortlessly scheduled and shared across their social media channels.
The platform enables advance post planning, performance tracking and ensures consistency in voice and visual identity – providing an elegant, efficient solution for building client engagement and driving conversions.
Travel advisors in the US, Canada, UK, Ireland, Australia and Germany will be the first to benefit from this exclusive offering, with additional markets to follow in the coming months.
“Together, we are shaping the future of luxury ocean travel – beautifully, seamlessly and successfully,” added Ms Nash.
This enhanced toolkit also builds upon the brand’s continuing partnership with Approach Guides, which enables travel advisors to share co-branded landing pages, ensuring that all client enquiries and bookings are directed to their business.
These tools join a growing portfolio of advisor-centric resources housed within the Explora Journeys Travel Advisor Centre – a fully integrated ecosystem offering education, support and marketing excellence tailored for the luxury travel segment.
