A new survey commissioned by Insure&Go reveals three in four Australian women are willing to pay more just to feel safe when travelling alone.
The research findings were taken from a survey of an independent, nationally representative panel of 1,006 people.
Some 71 per cent of all respondents said they do, or would, spend more when travelling alone to feel secure.
More than half (52%) admit to choosing pricier hotels in safer locations or private guided tours as a safety precaution and 19 per cent of those yet to travel solo expect to pay a “safety premium” when they do.
Under-50s women are most likely to make these investments in their personal safety. Almost a third (31%) of under-30s pay more for safer locations, accommodation and tours, compared with 23 per cent of 30-49-year-olds and 16 per cent of over-50s.
However, half (50%) of under-30s, 48 per cent of 30-49-year-olds and 42 per cent of over-50s will all avoid higher-risk destinations.
“Travelling alone in unfamiliar places can be exciting yet daunting,” said David Mayo, Insure&Go Commercial & Marketing Director.
“By taking precautions solo travellers can confidently embark on their adventures with added peace of mind.”
By 2027, 59 per cent of Aussie women will have travelled overseas alone and 76 per cent domestically, according to the new research.
“We’re seeing a shift in how Aussie women approach travel,” added Mr Mayo.
“With so many heading out solo, women are shaping a new era of tourism focused on independence, personal safety and convenience.”
https://www.insureandgo.com.au/
