Customize Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

No cookies to display.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

No cookies to display.

Skip to main content

Choice Hotels Asia-Pac, a leading name in the hotel franchise industry, is proud to unveil the winners  of its prestigious Hotel of the Year Awards for 2024. The annual accolade celebrates the properties  that have set the benchmark in delivering exemplary guest experiences and upholding the high  standards of the Choice Hotels brands in the Asia-Pac region: Ascend Hotel Collection, Clarion,  Quality, Comfort and Econo Lodge. 

The Choice Hotels Asia-Pac Hotel of the Year 2024 winners are: 

  • Ascend Hotel Collection – CH Boutique Hotel & Apartments (Tamworth, NSW) Quality – Quality Hotel Wangaratta Gateway (Wangaratta, VIC) 
  • Comfort – Comfort Inn Deakin Palms (Mildura, VIC) 
  • Econo Lodge – Econo Lodge Border Gateway Wodonga (Wodonga, VIC) 

Choice Hotels Asia-Pac CEO Trent Fraser expressed admiration for this year’s winners.  

“These awards recognise the commitment and dedication of our hotels who continue to raise the  bar in providing outstanding guest experiences and delivering operational excellence. All of our  Hotel of the Year Award winners and nominees have shown dedication to operational excellence,  outstanding guest service delivery and the future of the industry,” he said. 

“We’re delighted to be recognised with so many great hotels in the field, particularly as it’s based on  customer-driven factors, as well as revenue and so on. It’s confirmation that we’re performing well  across the board,” says Wendy Lester, Co-Owner of Quality Hotel Wangaratta Gateway. Lindsay  Mammone, General Manager of Mildura’s Comfort Inn Deakin Palms also expressed delight at the  recognition. “It’s always an honour to win an award, especially in the face of stiff competition from  other properties,” he says. “It’s a reward for all of our efforts.” 

The Hotel of the Year Awards are assessed on a ‘likelihood to recommend’ metric calculated on  direct and verified customer feedback, combined with franchisee engagement in Choice Hotels Asia Pac programs and initiatives, such as the Choice Privileges loyalty program, corporate social  responsibility and sustainability initiatives, and upholding brand values. 

“This is a great celebration of our staff, who consistently deliver excellence in customer service,”  says Jye Segboer, CEO of Central Hospitality Group, the owner of CH Boutique Hotel in Tamworth.  “It’s a form of appreciation for their ongoing focus on the customer experience.” 

For Duncan McLaren, Manager of Econo Lodge Border Gateway Wodonga, it’s a win for the family.  His parents’ property in Cowra, New South Wales, Econo Lodge Alabaster, was recognised as Hotel  of the Year last year. “We see this as a family award as we all input into how we run both properties  – we all work for it,” he says.

The winning hotels will now go on to join a global group of nominees competing for the Choice  Hotels International Best of Choice Awards, to be announced at the Choice Hotels 69th Annual  Convention, held on 29 April – 1 May 2025 at Mandalay Bay Resort and Casino in Las Vegas 

Additional 2024 Hotel of the Year winners from the Asia-Pac region vying for the coveted Choice Hotels International Best of Choice Awards are: 

  • Hotel of the Year India – Comfort Hotel Vista (Lucknow, Utter Pradesh) 
  • Hotel of the Year Japan – Comfort Hotel Matsuyama (Matsuyama City, Shikoku) Hotel of the Year China – Quality Hotel Chengdu (Chengdu, Sichuan Province) 

Alongside the Hotel of the Year Awards, additional honourees include: 

  • General Manager of the Year – Paul Rogers, Ingot Hotel Perth, Ascend Hotel Collection (Perth, WA) 
  • Rising Star Award – Rebecca Ferguson, Quality Resort Parkhurst (Parkhurst, QLD) Choice Privileges Hotel of the Year – Quality Inn Penrith (Sydney, NSW) 
  • Best New Hotel – Bokarina Beach Apartments, Ascend Hotel Collection (Bokarina, QLD)