This week, myself and a few very lucky members of the Aussie media were whisked away for a dreamy mini escape to the stunning Hunter Valley staying at the Voco Kirkton Park — and it wasn’t just about the wine, views and hot air ballooning!
They were there to get a first-class peek at Société, Luxury Escapes’ brand-new rewards program that’s already changing the way Australians travel.
The headline? Think Points, Perks and Privileges — and plenty of them.
Launched softly back in April, Société is Luxury Escapes’ latest power move to become Australia’s favourite lifestyle loyalty program.
It’s free to join, packed with smart ways to earn and designed to give travellers what they really want: rewards that actually work.
Already, more than 500,000 Aussies have jumped on board — and they’re burning points left, right and centre on luxe hotel stays, international flights, curated tours, even travel insurance. If it’s sold on Luxury Escapes, you can pay for it with Société Points.
“These aren’t pretend points,” says Adam Schwab, Co-Founder & CEO of Luxury Escapes. “Our members can use their Société Points for anything on our platform — no blackout dates, no fine print. Want to use points for your Bali trip? Go for it.”
Here’s what Société members are scoring:
- Free room upgrades guaranteed at booking (no more hoping at check-in)
- Access to plush Aspire lounges in Sydney, Melbourne and Brisbane
- Chauffeured rides from home to the airport
- 24/7 Aussie-based priority support
- Travel bonuses like TravelShoot vouchers and exclusive tour credits
- Early-access and hidden travel deals — only for Société insiders
And with tiered memberships — from Bronze all the way to Platinum — every level unlocks a little more luxury.
But the real kicker? Members can triple dip — earning Société Points on top of airline points and credit card rewards. It’s the travel points trifecta.
“We built Société to be simple, flexible and genuinely valuable,” Schwab adds. “This is just the beginning — more perks are coming.”
So, whether you’re planning your next romantic escape, a family adventure, or a long-haul bucket-list trip, Société is making luxury feel a whole lot more rewarding.
Join for free and start earning now at: luxuryescapes.com/societe
