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This year will see the lucky winners join 75 ‘Change Makers’ from around the world for an experience that celebrates the shared impact of community tourism.

Live now and running up to May 31, 2026, Change Makers rewards agents for doing what they do best: connecting travellers with meaningful adventures that give back.

Every booking equals one “life changed” and every life changed brings agents closer to joining the G Adventures community on the ground in Morocco.

Agents earn one entry for each ‘life changed’ / traveller booked on a G Adventures trip. The top 10 agents from each region will qualify directly, with five ‘wildcard’ spots available to each region to allocate to agents who commit to changing someone’s life by making at least one G Adventures booking and going above and beyond in demonstrating G’s core values of community and impact.

The wildcard challenges include completing specialised G-learning training modules, fundraising for G Adventures’ non-profit partner Planeterra and rewards for first-time booking agents.

The event in Morocco aims to be the most immersive yet. From souks to the Sahara, agents will have the opportunity to experience the destination’s rich cultural heritage, including visits to community tourism projects in partnership with Planeterra and destination highlights designed to deepen their product knowledge.

“Our travel agent community is at the heart of our mission to change lives through travel and Change Makers is our way of recognising and celebrating this vital partnership,” said Sean Martin, Managing Director Australia, New Zealand and Asia at G Adventures.

“It’s more than product knowledge building; it’s about empowering agents to become true advocates for travel that makes a difference.”

https://sherpa.gadventures.com/change-makers/

To learn more about GX, click here.