Developed in collaboration with Destination Canada, along with key Canadian partners, the campaign showcases the breadth and depth of unique travel experiences across Canada that resonate with today’s traveller.
From aurora viewing in Churchill, spotting grizzly bears in the Great Bear Rainforest, rail journeys through the Canadian Rockies, culture and cuisine in Ontario and exploring the rugged Atlantic coastline of Newfoundland, Canada offers adventure and discovery all year round.
“Canada is a traveller’s playground – whether it’s a client’s first visit or their third,” said Kristy Prince, Adventure World Product Manager for Canada.
“We’ve created these unique itineraries to highlight authentic encounters with locals and intentionally slowed down the pace of travel on our itineraries to allow that connection between travellers and Canada’s landscapes, wildlife and vibrant local communities.”
New & Signature Itineraries
The campaign includes the launch of brand-new journeys alongside much-loved Adventure World classics.
- NEW: Trail of the Bison – 15 days/14 nights from AU$4,765pp/NZ$5,285. Including wildlife encounters, indigenous led experiences and cultural landmarks as you journey across the Prairie provinces (Manitoba, Saskatchewan and Alberta).
- NEW: Authentic Newfoundland – 15 days/14 nights from AU$5,599pp/NZ$6,105pp. An epic self-drive Newfoundland adventure with vibrant cities, puffins, whales, icebergs, lighthouses, Viking history, and wild landscapes.
- NEW: Authentic Maritimes– 19 days/18 nights from AU$6,875pp/NZ$7,499pp. This itinerary is rich in charm, heritage and beauty. Explore the coastal culture and culinary treasures of Peggy’s Cove to Prince Edward Island, Cape Breton and the Bay of Fundy.
- Grizzlies of the Great Bear Rainforest – 7 days/6 nights from AU$6,809pp/NZ$7,345pp. A great intro itinerary to BC and the wildlife including grizzly and black bear viewing as well as indigenous experiences.
- Authentic Canadian Rockies – 10 days/9 nights from AU$11,125pp/NZ$12,135pp. Experience the majestic scenery, wildlife encounters and the Rocky Mountaineer.
- Authentic Canada – 22 days/21 nights from AU$23,699pp/NZ$25,855pp. A blend of western and eastern Canada adventure and relaxation.
With travel to Canada from Australia forecast to grow in 2026 and beyond, the campaign is designed to help advisors convert enquiries into bookings. It provides trade partners with a dedicated Trade Toolkit, featuring itineraries, destination highlights and marketing assets.
