Noosa has taken another significant step on its sustainability journey with the launch of Precious Plastic Noosa, a pioneering program that transforms plastic waste into practical, branded products.
Officially unveiled this month, the pilot project is already repurposing plastic bottle caps into NOOSA-branded pens and surfboard wax combs, now on sale at the Noosa Visitor Information Centre.
Sharon Raguse, CEO of Tourism Noosa, said the initiative exemplifies Noosa’s commitment to environmental responsibility as a designated UNESCO Biosphere Reserve.
“Precious Plastic Noosa is about turning waste into something meaningful,” said Ms Raguse. “It’s not just about recycling – it’s about engaging the community, empowering young people, and showing how small steps can lead to big change.”
The project is supported by Tourism Noosa, Noosa Council, and Member for Noosa Sandy Bolton MP. It’s being delivered through the Plastic Free Noosa program.
Sandy Bolton MP described the project as an inspiring initiative that reduces waste while educating the community. “To take something as common as a bottle cap and transform it into a useful product is both powerful and empowering,” she said.
The program draws on the global Precious Plastic model and has partnered with local schools and community groups to promote a circular economy. Sunshine Beach State High School students are already involved, integrating sustainability and product design into their learning.
Jen Sharpe, Program Coordinator for Plastic Free Noosa, emphasised that the project is about more than recycling. “We’re reshaping the way our community thinks about waste,” she said. “By involving students, locals and visitors, we’re fostering a culture of micro-recycling and environmental stewardship here in Noosa.”
The initiative also aligns with the UN Sustainable Development Goal 12, focusing on responsible consumption and production. Future plans include expanding to more schools, increasing community involvement, and developing new recycled products.
For more details, visit www.plasticfreenoosa.org/precious-plastic-noosa.
