Western Australia is giving travel agents a fresh reason to tune in, launching a four-part “Watch & Win” webinar mini-series packed with product insights — and prizes.
Delivered by Tourism Western Australia, the series spotlights key selling pillars across the state, from epic self-drive journeys and premium wine regions to Aboriginal experiences and elite tourism offerings under the Dream Collective banner.
Agents who watch all four episodes will receive four chances to win a $100 gift card. One lucky viewer will also score the major prize — a $1,000 travel voucher with BKB Holidays to put towards their own Western Australian escape. Entries close 28 February 2026.
Four Parts, One Dream Destination
The mini-series begins with Western Australia’s legendary road trips, showcasing dramatic coastlines, outback plains and gourmet detours.
Next, the focus shifts to the state’s acclaimed wine regions, including the Swan Valley and Margaret River, highlighting trade-ready гастonomy and luxury experiences.
Part three delves into Aboriginal tourism, offering insight into the world’s oldest living culture through immersive storytelling, sacred site visits and hands-on cultural encounters.
The final instalment introduces the Dream Collective — a curated portfolio of premium, sustainable and accessibility-focused tourism operators designed to help agents craft high-end itineraries with confidence.
Walking On A Dream
The training aligns with Western Australia’s global “Walking On A Dream” campaign, positioning the state as a wild, unspoiled and awe-inspiring destination.
With additional momentum building around WA’s expanding cruise sector — from Kimberley expeditions to Coral Coast sailings — the series equips agents with timely knowledge to tap into growing demand.
For agents looking to boost their WA expertise — and potentially win big — this is one dream worth watching.
