Lisa Pile has been appointed to the newly created role of Vice President Sales & General Manager in Asia Pacific for Oceania Cruises and Regent Seven Seas Cruises.
This strategic dual‑brand leadership role is central to the cruise lines’ ambitious growth plans in the Asia Pacific region and reflects a significant investment in strengthening both brands’ presence in one of the world’s most dynamic luxury travel markets.
Ms Pile (left) will oversee all commercial, sales, and strategic growth initiatives for Oceania Cruises and Regent Seven Seas Cruises across Asia Pacific.
Her deep regional expertise and proven leadership will be instrumental in driving the next phase of luxury cruise growth, while unlocking the significant growth opportunities ahead.
Under her guidance, Ms Pile will elevate the luxury cruise lines within the market while preserving each brand’s distinct identity and value proposition.
“I’m excited about the opportunity to position both Oceania Cruises and Regent Seven Seas Cruises at the forefront of the industry, showcasing a diverse mix of unparalleled cruise experiences,” said Ms Pile, Vice President Sales & General Manager Asia Pacific, Oceania Cruises and Regent Seven Seas Cruises.
“A key focus for me will be deepening our relationships with local travel partners, ensuring they have the tools, support and insights needed to thrive.
“Together, we will drive meaningful growth for both brands and further strengthen our leadership in this rapidly expanding luxury market.”
James Sitters, Director of Sales Australia and New Zealand, will continue to lead the Oceania Cruises team and will now report directly to Lisa in her expanded role.
“Lisa brings a wealth of experience from her distinguished career, not only within cruise, but across the wider luxury hospitality sector, ensuring both Oceania Cruises and Regent are exceptionally well‑positioned for the future,” said Steve Odell, Senior Vice President International and Consumer Sales, Oceania Cruises and Regent Seven Seas Cruises.
