Fred Dixon has made the decision to step down as President and CEO of Brand USA.

Mr Dixon is returning to NYC Tourism + Conventions as President and CEO but will continue in his current role until November 13.

“We thank Fred for his extraordinary leadership over the past two-plus years and the significant momentum Brand USA has achieved during his tenure,” said Todd Davidson, Brand USA Board Chairman, in a media statement.

“Brand USA’s mission to grow inbound travel to the United States has never been more important and the organisation enters this transition from a position of strength.

“The Board has full confidence in the depth and strength of Brand USA’s leadership team and is committed to a thoughtful, timely transition that keeps the organisation focused on advancing its mission.

“A search plan for Fred’s successor is already in development and the Board will share details as they become available.”

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