Visit USA Australia has added seven new members to its industry network following its recent IPW mission, strengthening its links with destinations, airlines, cruise operators and travel suppliers promoting the United States.

The new members are Visit Montana, Princess Cruises, Alaska By Design, Alaska Railroad, Qantas, Air Tahiti Nui and Louisville Tourism.

Belinda Harvy, Visit USA Australia President, said the expansion reflected continued investment in the Australian market and the importance of travel advisors in driving visitation to the States.

“We’re thrilled to see such strong investment in the Australian market from members both here and in the US. It’s a real vote of confidence in the Australian travel trade and the important role agents continue to play in driving visitation to the USA,” Ms Harvy said.

Members receive opportunities to connect with Australian advisors through the organisation’s Expo Series, webinars, industry events and trade communications.

The final Visit USA Webinar Series for 2026 will take place on November 19, with updates from Visit Seattle, Louisiana Office of Tourism, Universal Studios Hollywood, Handlery Hotels and Howard Johnson Hotels.

The organisation’s annual Expo Series will return in February 2027, beginning in Brisbane on February 15 before moving to Melbourne on February 16 and Sydney on February 17.