The company has launched a ‘travel free’ incentive where agents receive a complimentary land package for every 10 passengers booked on an exclusive group tour.
As Italy continues to surge in popularity, fuelled by renewed demand and a post-Winter Olympics spotlight inspiring Australians to look beyond the major cities, regions like Puglia are fast emerging as highly sought-after destinations for authentic, experience-led travel.
The initiative allows agents to escort their own clients while experiencing the destination first-hand, creating a strong opportunity to build loyalty, generate new revenue and position themselves as hosts of curated group travel.
Travel Puglia, led by Australian co-founder Monique alongside business partner Andrea, specialises in tailored group journeys spanning luxury, culinary, cultural and special interest travel.
This includes wellness-led travel, with the company’s recent yoga retreat selling out and reinforcing the growing appetite for niche, experience-driven group travel.
The program combined daily yoga in a traditional masseria with immersive local experiences from cooking with regional families to exploring ancient landscapes.
“We’re seeing strong demand from travellers looking for more meaningful and immersive experiences, and group travel is a powerful way for agents to tap into that,” said Monique.
Each itinerary is fully customised, with Monique and Andrea working closely with agents to design a seamless, high-touch experience tailored to their clients.
With limited departures remaining on Travel Puglia’s 5 Senses of Puglia tours this year, agents are encouraged to act quickly to secure tailored group tour dates.
For group enquiries and to learn more about this offer email Monique at: [email protected]
