LATAM Airlines has hosted 13 VIP travel agents from Europe and Australia on a prestigious Master Famil in Santiago, offering a rare behind-the-scenes look at the operations of South America’s leading airline.

Alberto Chico Garcia, LATAM Airlines Country Manager for Oceania, hosted key Australian partners during the five-day program, including Adam Gray, Flight Centre Travel Group Senior Contract Manager, and Andrew Bell, Webjet Head of Flights.

Highlights included a tour of LATAM’s maintenance hangar, a high-level briefing at corporate headquarters with members of the senior leadership team, including Chief Commercial Officer Ramiro Alfonsín, a private wine tasting at world-ranked winery VIK and a trail ride to one of Santiago’s famous cerros, concluding with a traditional Asado at the summit overlooking the Andes.

LATAM Airlines Master Famil attendees in Santiago

Mr Chico Garcia said the famil reflected the importance of strengthening ties with Australian travel agencies.

“This famil has been a fantastic opportunity to deepen our partnerships and showcase the strength of LATAM’s network. Australia and New Zealand remain key growth markets for us, and giving our partners first-hand insight into our operations and destination helps us jointly inspire more travellers to discover South America with LATAM,” he said.