ONYX Hospitality Group strengthened its engagement with the Australian travel trade by hosting a select group of travel agents and media at QT Hotel in Sydney, in partnership with the Tourism Authority of Thailand.
The event provided an opportunity to network and gain deeper insight into the ONYX portfolio and formed part of the group’s broader Australia sales mission, reinforcing its long term commitment to the market and supporting continued growth across leisure and celebration led travel.
The Asia Pacific hospitality management company, which marks its 60th anniversary in 2026, continues to build on its regional expertise and long standing partnerships to drive sustainable growth across priority markets. Australia remains a key focus, particularly across leisure, celebration led travel and destination driven experiences.
ONYX Hospitality Group operates a multi brand portfolio across Thailand and key regional destinations, offering travel advisors flexibility across a range of price points and travel styles. Its core brands include Amari, a full service upper upscale brand located in prime resort and city destinations, OZO, a lifestyle driven brand designed for value conscious leisure travellers, and Oriental Residence, a luxury residential style offering. The group has a strong presence across Bangkok, Phuket, Koh Samui, Krabi and Pattaya, providing consistent product depth in destinations favoured by Australian travellers.
The Australia sales mission will centre on one on one meetings in Sydney, Brisbane and Melbourne with key trade partners, reflecting ONYX’s consultative approach and focus on long term, mutually beneficial relationships. Engagements will address leisure travel trends, special occasions and destination based itineraries, supporting partners in developing tailored products for the Australian market.
Destination weddings and celebration travel
Destination weddings and honeymoons will form one component of the sales discussions, positioned as a growth opportunity for Australian planners, wholesalers and advisors working in celebration led travel.
ONYX Hospitality Group will showcase its established Australian wedding partners programme and its experience delivering destination weddings across Thailand. Through its portfolio, the group offers a broad range of venues, supported by dedicated in house wedding teams, particularly across Amari properties, streamlining planning and on the ground coordination for trade partners.
Key wedding and celebration properties include Amari Bangkok, Oriental Residence Bangkok, Amari Phuket, Amari Koh Samui and selected OZO resorts, allowing partners to match venue style, group size and budget while maintaining consistent service standards.
Honeymoons and celebratory travel in Southern Thailand
The sales mission will also highlight ONYX Hospitality Group’s strong presence in Southern Thailand, a region that continues to perform well with Australian travellers seeking honeymoons, romantic escapes and milestone celebrations.
Across Phuket, Koh Samui and Krabi, ONYX’s Amari and OZO properties combine beachfront locations, contemporary comfort and lifestyle appeal. Featured hotels include Amari Phuket, Amari Koh Samui, Amari Vogue Krabi, OZO Phuket and OZO Chaweng Samui, offering trade partners a balanced mix of upscale and value driven options.
Strengthening long term partnerships
Through its Australia sales mission, ONYX Hospitality Group aims to further strengthen relationships with Australian travel advisors, wedding planners and tour operators, positioning the group as a trusted partner for leisure, destination weddings and celebration travel in Thailand.
By combining local expertise, a diversified portfolio and a clear understanding of the Australian market, ONYX continues to support trade partners in delivering memorable travel experiences for Australian clients.
