Intrepid Travel has refreshed its Australia Direct Marketing structure to strengthen campaigns, partnerships and sponsorships, driving brand growth and new audiences.
Josh O’Connor has been promoted to Brand Sponsorships Manager, leading partnerships across sport and culture.
Since joining in 2024, he has driven Intrepid’s entry into sport, including its Big Bash League partnership with the Melbourne Stars and a growing relationship with North Melbourne Football Club across AFL and AFLW.
Natasha Bounyaphol has been promoted to Marketing Specialist, supporting the expanding sponsorship portfolio.
She recently led an Intrepid Nepal Women’s Expedition with AFLW athletes, with campaign content set to launch later this year.
“This structure sets us up to deliver with greater clarity and impact, while creating more opportunities to connect with audiences in culturally relevant ways,” said Alexa Theofanou, Head of Marketing ANZ at Intrepid Travel.
“Our partnerships and sponsorships play an important role in how we bring the Intrepid brand to life.”
The changes position Intrepid to deliver more integrated, effective marketing outcomes across Australia.
Main image: Josh and Natasha
