Contiki has unveiled GO WANDER, the biggest transformation in its more than 64-year history and the opening of a bold new chapter for the youth travel pioneer.
With announcements spanning an expanded product offering and a new appealing pricing structure, GO WANDER is the first stage in a multi-year transformation focused on a single-minded purpose – getting more young people exploring the world.
International travel appetite is only growing; Australians aged 18–34 took an average of 3.9 international trips over the past five years, with 72% of young Australians likely to consider a group trip for part of their next international trip, and more than six in 10 preferring a small group of 15 people or fewer.
“GO WANDER is a reinvention of Contiki, inspired by the pioneering spirit that’s been part of our story from the start and reimagined for a new generation of young travellers,” said Toni Ambler, Managing Director of The Travel Corporation Oceania, & Chief Customer Officer, Contiki (below).
“With 76 new trips, eight new travel worlds built around personal interests and more ways to travel, we’re giving our travel agent partners more opportunities to match their clients with the right adventure – and young people more freedom to explore on their own terms.
“That spirit of discovery comes to life in our new digital experience, making it easier for agents and their clients to explore what’s on offer, find inspiration and turn personal interests into unforgettable travel experiences.”
At the heart of the transformation announcements is a new portfolio architecture that will ultimately span eight distinct Travel Worlds – giving travellers clearer, more inspiring ways to find experiences that match how they want to travel.
The expanded proposition will include 76 new trips by the end of the year, alongside greater variety across destinations, trip formats, group experiences and price points.
| TRAVEL WORLD | DETAILS |
| Contiki Local | Contiki Local invites guests to travel like a local with small-group, immersive tours. Here, the must-sees are optional, giving you time and space to really explore. This is about the little trattorias, the nonnas, the gyros, and the lemon trees on the Cinque Terre. |
| Contiki Originals | Contiki Originals are the iconic trips that made Contiki famous. The original adventures through Europe from the original adventure company born in 1962. They are just as popular and relevant now as they’ve ever been. |
| Contiki Highlights | Contiki Highlights is all about seeing the best of the best. We’ve hand-picked the most iconic experiences in our collection to make sure you get all killer, no filler. Highlights are full of the unmissable greatest hits. It’s about seeing what matters, not ticking off a list. |
| Contiki Lite | Contiki Lite is light on price and heavy on experience. Contiki believes you shouldn’t need to be rich to explore the world. So these stripped-back trips are made affordable for smart travellers. Core memories at a core price. |
| Contiki Outdoors | Contiki Outdoors traverses the most adventurous parts of the world. For those with a lifestyle built on action, Outdoors trips invite you to see the world as an activity, not a spectator sport. |
| Contiki Islands | Contiki Islands is for when you want to soak up the salt, sea and sun on the world’s most beautiful islands – from Greece to Indonesia & the Maldives, and more… |
| Contiki Festivals | Contiki Festivals will give you exclusive access and experiences at some of the world’s leading music and culture festivals. |
| Contiki Luxe | Contiki Luxe is for those that appreciate the finer things in life. Luxe invites travellers to level up with a rare collection of signature luxury holiday experiences |
The company has also released On Contiki, directed by homegrown talent Gracie Otto. The vertical micro-drama series, set in Costa Rica, follows four young travellers as they experience new adventures and the trials of newfound friendships.
Contiki’s expanded offering also includes the introduction of all-new destinations Fiji and the Maldives, giving travellers more opportunities to experience the world on their own terms.
GO WANDER is live from today, travellers can explore the new Contiki.
