A seven-night Mekong river cruise, a guest of your choice and six months of fun along the way.
AmaWaterways’ River of Rewards is back and we’re counting down the top five reasons why you’ll want to get involved.
1. It’s not a boring training program
We know travel advisors have enough training modules, webinars and product updates to keep them busy for a lifetime. What if learning about a river cruise line was actually fun?
That’s the idea behind River of Rewards, AmaWaterways’ six-month trade incentive running from October 2026 to March 2027.
Each month brings a new challenge, with opportunities to test your knowledge, get creative, try something different and watch your points grow on the friendly leaderboard.
And the competition is already heating up!
The first challenge, Set Your Course To The Mekong, has seen most registered advisors complete the quiz, with plenty achieving maximum points and sharing the top of the leaderboard.
The good news? You can join at any time, and challenges remain open throughout the incentive period. There’s no need to feel you’ve missed the boat.
2. You don’t have to be a top seller to win
Yes, bookings count. In fact, this year there’s an even bigger emphasis on rewarding advisors who sell AmaWaterways, with more places on the Mega Famil allocated to top sellers.
But you don’t need to be selling river cruises by the dozen to earn a place.
There are two ways to qualify: through eligible AmaWaterways bookings or by earning points in the monthly challenges.
That means an advisor working in a small independent agency has a genuine opportunity to win alongside someone from a much larger business.
Our tip: When it comes to challenges, think about impact, not just effort. If you’re creating content, hosting an event or finding a new way to introduce AmaWaterways to clients, show us what happened as a result.
Better still, use those activities to generate enquiries and bookings. You could be working towards a place on the Mega Famil from both directions!
3. You’ll become a bit of an AmaWaterways (and Mekong) expert
It’s worth remembering that you don’t have to win to get something out of River of Rewards.
Across six months, you’ll build your knowledge of AmaWaterways, discover more about river cruising and get to know one of Asia’s most fascinating waterways.
From what makes AmaWaterways different to the experiences awaiting your clients in Cambodia and Vietnam, it’s all knowledge you can put to good use.
And with AmaMaya joining the fleet in 2027, there’s plenty of new product to get excited about.
Our tip: Don’t wait until you’ve got a Mekong enquiry to start talking about it. Think about clients who’ve enjoyed Vietnam or Cambodia before, or those looking for something beyond a traditional European river cruise.
Use what you learn through the challenges to start conversations, build confidence and turn that knowledge into bookings.
4. Because some experiences are better shared
Here’s where River of Rewards gets particularly good.
Win a place on the Mega Famil and you get to bring a guest of your choice.
Your partner? Absolutely. Your best friend? Of course. Your mum, who’s been asking when you’re finally going to take her on one of these amazing trips? This could be your moment.
When our first group sailed aboard AmaSofia on the Danube, having someone special along made the experience that much more memorable.
After all, travel is about sharing experiences and this time you get to choose who shares yours.
5. The Mekong. On AmaMaya. For seven nights. Need we say more?
Imagine sailing through Cambodia and Vietnam, discovering ancient temples, colourful markets and communities whose lives have revolved around the Mekong for generations.
Now imagine doing it aboard AmaWaterways’ beautiful new AmaMaya, with your favourite travel companion alongside you.
That’s what’s waiting for the River of Rewards winners when the Riches of the Mekong Mega Famil departs on September 20, 2027.
And this is no ordinary famil. Alongside the incredible destination experiences, there’ll be opportunities to learn, share ideas and connect with other travel advisors.
Our inaugural Mega Famil aboard AmaSofia brought together advisors from across Australia and New Zealand for a week of learning, laughter and a few unforgettable moments. We’re looking forward to doing it all again, Mekong-style.
Are you in?
Whether you’re just getting started or already climbing the leaderboard, there’s plenty of time to get involved. You can register at any time, with a new challenge opening each month and remaining open until March 31, 2027.
Register at www.riverofrewards.com/register or keep coming back to take on the latest challenges and earn your way to the Mekong.
You never know, this time next year you could be the one posting the holiday photos.




